Jotun
 | |
Native name | Jotun Inc |
|---|---|
| Industry | Consumer electronics, Software Services, Online Services |
| Headquarters | , |
Area served | Worldwide |
| Products | Jo-Tacks, Jo-Klokke, Jo-Por, Jo-Jotun, Jac |
| Services | Jotun Store, Jotun Card, Jojotun, Comradcard |
| Revenue |  Ø602.6 billion $301.3 billion (2022) |
 Ø180.8 billion $90.4 billion (2022) | |
| Ø150.9 billion $75.45 billion (2022) | |
| Total assets | Ø572.9 billion $286.45 billion (2022) |
| Total equity | Ø81 billion $40.5 billion (2022) |
Number of employees | 163,000 (2023) |
Jotun Inc is a Norgsveltian multinational technology company headquartered in Osfjord, Norgsveldet. Jotun is one of the world’s largest technology companies by revenue, with $301.3 billion in 2022 revenue. As of March 2023, Jotun is the largest company in North Concordian Economic Forum, Norgsveltian Crown Realm and in Norgsveldet outright. As of June 2022, Jotun is the third largest personal computer vendor by unit of sales and the second-largest mobile phone manufacturer in the world. It is considered to be one of the Big Nine Norgsveltian tech companies. Being the largest of the companies in the Big Nine.
Jotun was founded as Trolheimor Computer Company on April 1, 1974 by Ørn Halksviker, Tor Askertarter and Elisa Ny’Tarti to develop and sell Jotun Alpha Series personal computers. The company’s second computer, Jotun Norten, became a best seller and one of the first mass-produced microcomputers. Jotun went public in 1980 to instant financial success. The company developed computers featuring innovative graphical user interfaces, including the 1982 original Sjøck, announced that year in a critically acclaimed advertisement called “1982.” By 1983, the high cost of its products and power struggles between Halksviker and Askertarter, Halksvikr stepped down from his position as CEO and pursued other ventures, primary in the Federation of the Southern Coast in the Colline de la Santé, special status city in the medical industry field.
As the market greatly expanded for personal computers and evolved through the 1990s, Jotun lost considerable market share to the lower-priced company of Dragehart. Over the decade Tor Askertarter pushed forward with unorthodox business tactics and strategies. Including introducing the J-Tak, Jo-Por, Jo-Dragi and most importantly the Jotun phone. All of which reached critical acclaim, launching several media and advertising campaigns, opening Jotun Stores retail chain, and acquiring numerous companies to broaden the company’s portfolio. As of 2023, Tor Askertarter is still currently the CEO of Jotun Inc.
Jotun became the first publicly traded Norgsveltian company to be valued at over $500 billion in August 2018, then at $1 trillion in 2020 and is estimated to be at $2 trillion in 2024. It remains the only Norgsveltian company with a value of over a trillion SHD. The company has received criticism for its environmental practices and business ethics, including anti-competitive practices. Virtually the whole of the production, material sourcing, and labor is done within the Federation of the Southern Coast, for various factors but primarily done due to the company’s working relationship with government and lower cost for specialized labor. A secondary production assembly being in Tangrland, as well in other developing nations, which received criticism for poor labor practices. Jotun plans to opening another assembly plant in Ymirland after negotiations with the government in 2021.
When it comes to the company’s relationship with Federation of the Southern Coast, Jotun has received criticism for the country’s extensive use of surveillance. Jotun subsidiary, Jætte, a Rochefort firm, has been a target for several conspiracy theories, due to the closeness the company has to a relationship with the Federation’s government. The subsidiary company has been awarded numerous contracts from the government, the largest one being the Ring-Bell contract and the Un Appli contract. Ring-Bell contract being a decade-long contract to supply affordable and subsidized phones to the general or underserviced peoples of the Federation who cannot afford a phone on their own. The Un Appli being the government owned super app that it contracts out to companies to maintain and provide services for. In addition to the contracts, Jætte works with the government of the Federation to incorporate Jotun-Classroom into the classroom. In 2017, Ella Elindatur, a high level executive was arrested by the Federal police in the Federation for tax evasion. Jotun did not publish a response to the charges outside of paying missing taxes.
History
Products
Hardware
Jac
The Jac is Jotun's family of personal computers, the line of computers were designed and built around being easy to use. The designs of the laptops and desktops are minimalistic in nature, with famously distinctive aluminum frame. Jac are extremely popular across the Norgsveltian Crown Realm, and across the world at large. Though outside of the Crown Realm, its popularity is primary popular among students, computer engineers (sound and software), and creative professionals. The Jac is heavily used across school systems across the world, and is part of the education curriculum within the Federation along with the pre-installed Jotun software such as J-Theater, AdCode and other assorted programs. The current line up consists of the Jac-Aero laptop, the Jac, Petite-Jac and Jac-Jac Pro desktop computer. Jotun has been recently trying to enter into the mounted server and switch markets, though their newest line of products of server equipment has not been preforming as well as the other products on the Jac lineup.
The Jac design philosophy is reflected in its design, using specialized silicon chips to the JacOS and the Jac using inhouse created software and products to further the 'Welcoming but Distant Mountains' ideal. Jotun sells number of accessories and tools to go along with the Jac lineup. Recently however, designs started to encourage the use of 'Urthly' colors and designs rather than the minimalistic space-age designs previously used. Examples including 'synthetic hyper-realistic carbonate wood' along the edges and frame. Appealing to the more traditionally and environmentally mind consumers.
Jac computers are common sight within the Federation at government offices, given the close relationship the government and company has through the Jotun Subsidiary Jætte. Jætte having made special computers for government work for administration work, such as clerks and hospital staff. The specialized computers being a exclusive use in the Côtois government, most other nations within the Crown Realm preferring more affordable options. The Côtois government stated reasoning for its expansive use of Jætte computers, as the company has a near monopoly on personal phones and smartwatches within the country as a result. The eco-system of company produces, allows for shorter queue times, easier training for use and more streamlined process of government functions for its citizenry. The Côtois government citing that the streamline and shorter queue times actually results in it costing less per-citizen for government functions than its counterparts though this claim is disputed by select Norgsveltian economists.
Jotun
Jotun, also known as the Jo-Jotun is the Jotun's line of smartphones, which runs on the JotunOS operating systems. The first Jotun was unveiled by Askertarter on 2007, with new models released every year and the subsidiary company, Jætte releasing a new model every four years. When the smartphone was introduced, it had several revolutionary technologies included into it, the most game-changing being the multi-touch screen. The Jotun being credited with creating the app economy and phone accessories market. The Jotun is the flagship product for the company and being the most profitable smartphone to date. Resulting in Jotun becoming one of the world's most valuable publicly traded companies.
Jætte phones, being sold exclusively within the Federation was released in 2012 alongside with cooperation with the government. Being awarded with the Ring-Bell contract and the Un Appli contract, easily resulting in J-Phones rapidly expanding across the country. The Jotun phones as part of the Un Appli contract, are able to host National IDs and important documents for day-to-day life when it comes to filling out forms. Jætte phones was the first phones to be able to-do wireless and touch transfers to fill out documents or payments.
Jo-Por
The Jo-Por is Jotun's line of tablets, running on modified JotunOS dubbed Jo-PorOS. The first-generation of Jo-Por tablets were released in 2010, being marketed towards business professionals for working on documents, videoconferencing and for artists working in the digital field. However later on in 2014, it started to be marketed for educational professionals as part of Jotun-Classroom suite. The Jo-Por has rapidly improved their performance over the various generations, and in 2016 the in collaboration with the Côtois government Jotun-Classroom suite and Jo-Por became core part of Côtoise education system. Promoting technology use and advance learning techniques.
Jo-TV
Jo-TV is a digital media player and home gaming console developed by Jotun. The device was initially marked as the 'all-in-one' console, acting as device multimedia device for music, gaming, and digital television. The first edition of the Jo-TV using DMB at the time new technology the Big Nine developed alongside each other as directed by the Norgsveltian government. DMB being developed in 2006, and the Jo-TV being the first direct device that made it mass market. The early lead on using DMB resulted in many of the first channels being more catered to Jotun audience. Gaming side of things, the Jo-TV was considered to be less powerful than other game consoles at it's release in 2007 but it was considerably more widespread than any other console due to its multi-use and the Jotun Ecosystem factors outright. The first edition also included streaming media and with collaboration of more regional broadcasting entities includes local media such as sports or news.
Along side the Jo-TV, their was a release of a microconsole at a cheaper price dubbed 'Petite Jo-TV.' It was more focused on acting as a digital media player and related services rather than including in the gaming part of the console. The microconsole sold particularly well within the Federation, due to its cheaper price compared to Jo-TV and Jotun having bought the rights to 'The Process of Creation.' A extremely popular show in the Federation.
Second-generation and later models started to only function when the device was connected via HDMI to the television or screen. By the third generation model, Jo-TV runs on Jo-TVOS with several multiple pre-installed applications such as Nordflix and Halo. In 2018, Jotun released two new services Jo-TV+ and in a joint partnership Lotus Development Bank as well other companies in the Bjørn Trust, Jo-TV Nys'tat'en which caters towards the Nys'tat'en speaking world.
Jo-TV doesn't have integrated controls, keeping to the sleek design of other Jotun devices and could only be controlled remotely through the Jo-TV Remote, Jotun and Jo-Por. Until 2020, third-party remotes was unable to use the Jo-TV, due to Jotun fanatical attempts to block it however for unclear reasons Jotun started allowing third-party remotes to connect to Jo-TVs.
Software
Valkyrie Fortropp
Valkyrie Fortropp, or Jotun Haven, is a software framework, communication protocol and security application developed by Jotun. The software allows users to configure, communicate with and control smart-home appliances using Jotun devices. It provides user automatic use of deploying MDM to newly discovered devices for configuration. In addition to the MDM automatic application, Valkyrie Fortopp provided firewall protection and security features through the use of a Jotun's router. The software let users design rooms, items and actions within the Valkyrie Fortropp, enabling automations within the home through three ways. Through through voice commands through Perky (Juste in the Federation), through the Valkyrie Fortopp app or on a schedule for automation. Developers, both third party and Jotun developers themselves are able to create complex applications to manage the accessories at a high degree of control.
Services
Corporate Culture
Jotun was an extremely successful founder in the tech booms of the 1970s, who rejected the traditional notions of both Akuan and Ulvriktruar corporate culture. Askertarter would often walk around the office in sandals, and encouraged each department to have a ‘moral support’ animal. To this day, Askertarter still walks around in Valkyr shirts, sandals, and cargo shorts in the office. Jotun’s informal culture had become a key trait that differentiated it from its competitors. According to a 2012 report in Pzæffin’s Papers, this has resulted in the corporate culture to be more akin to a startup rather than a multinational corporation.
The company has grown massively, and has always been led by Askertarter. Despite that, some former executives argued Jotun lost a bit of its original character. Nevertheless, Jotun has maintained a reputation for fostering individuality and excellence that reliably attracts talented workers. Taking full use of the Norgsveltian Crown Realm ease of movement policies to bring in talent from across the crown realm, especially from Eyjaria and Federation of the Southern Coast.
The diverse and international nature of the company led to some growing pains. Particularly with workers from the Federation, due to the massive different business culture such as frequent use of ‘blue collar’ language even with advanced skill labor employees and the strict union culture. Jotun has made attempts to integrate the different views on labor and corporate culture several times from its diverse employee hires, often with mixed response. However one of the most successful ventures of integration was to hire middle people or interlockers between Côtoise employees, Norgsveldet, Eyjarians and the rest of the Crown Realm. The interlockers almost always are Akuanists and primarily from Vakrestrender by a large margin with Eyjarian-Akuanists being close second. Jotun pioneered the interlocker method for cross-culture business within the crown realm.