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Primrose Inc.
Founded5 June 1985 as Primrose Televisions
15 September 2004 as Primrose Inc.
FounderEyđmar Grountmont
Nikklas Vermont
Headquarters1 Primrose Palace, Fort Staynes, Great Morstaybishlia
Number of locations
463 Primrose retail stores in 22 countries (as of April 2017)
Area served
ProductsComputer hardware
Computer software
Consumer electronics
Cloud computing
Digital distribution
Fabless silicon design
Financial technology
Artificial intelligence
ServicesPrOS, POS, PrimMusic Store, POS App Store, Primrose Deluxe App Store, Primrose Music, Whiterose Cloud.
RevenueIncrease ♅252 billion (2016)
Increase ♅70.14 billion (2016)
Increase ♅53.39 million (2016)
OwnerEyđmar Grountmont
Number of employees
116,400 (2016)

Primrose Inc. is a Staynish multinational technology company headquartered in Fort Staynes, Horkalo, that designs, develops, and sells consumer electronics, computer software, and online services. The company's hardware products include the PrimPhone smartphone, the PrimPad tablet computer, the Primrose Deluxe personal computer, the PrimPlay portable media player, the PrimWatch smartwatch and Primrose TV digital media player. Primrose's consumer software includes the PrOS and POS operating systems, the PrimMusic media player, the Whiterose Web web browser, and the PrimLife and PrimWork creativity and productivity suites. Its online services include the PrimMusic Store, the POS App Store and Primrose Deluxe App Store, Primrose Music, and Whiterose Cloud.

Primrose was founded by Eyđmar Grountmont and Nikklas Vermont in June 1985 to develop and sell Televisions. It was originally named Primrose Televisions and was renamed Primrose Inc. in 2004 to reflect its shifted focus toward consumer electronics. Primrose took a 4 year break in 2005 to focus on revolutionising phones. In early 2009, Primrose Inc. released the PrimPhone which changed the course of the company forever. Primrose joined the Auroran 100 in October 2010.

Primrose is the world's largest information technology company by revenue, the world's largest technology company by total assets, and the world's largest mobile phone manufacturer, by volume. In August 2016, Primrose became the first Staynish company to be valued at over ♅600 billion (revision needed).

Primrose's worldwide annual revenue totalled ♅195 billion for the fiscal year ending in December 2014. The company enjoys a high level of brand loyalty. Its integrated circuits are manufactured almost entirely by Metatron Corporation, a semiconductor manufacturer from The Oan Isles.

1 Primrose Palace, the company's headquarters in Sani Bursil