Mexitak: Difference between revisions

'''Mexitak, Inc.''' (legally incorporated as V.K. Nemicõvoni Meσitak) is a [[Union of Free Cities|UFC]]-based chain of retail stores that operates in several countries, primarily on the continent of [[Arcturia]]. Based in the city of [[Ilarís]], the chains first stores served the Tavari-speaking regions of the UFC and then expanded to [[Elatana]]. Other places the chain operates include [[Tamerlaine]], where it is a voting member of the [[International Trade Zone]] (under the name "VasMart"), [[Lokania]], [[Quariin]], [[Packilvania]], [[the Oan Isles]], and [[Asilica]] (under the name "GoMart"). The company's name comes from the Tavari "meσinítak," meaning "no time," which founder Ležran Tivriš Tebendra chose to refer to "the amount of time it will take you to shop here." He shortened the phrase and changed the spelling to make it "easier to read," with the belief that a hard-to-pronounce name would be less marketable. Officially, the name is pronounced {{IPAc-en|ˈ|m|ɛ|tʃ|i|t|ɑː|k|}} (''METCH-ee-tahk''), but it is commonly mispronounced by non-Tavari speakers as {{IPAc-en|ˈ|m|ɛ|k|s|i|t|ɑː|k|}} (''MEKS-ee-tahk''.) The company has said that "we don't mind our customers using either pronunciation."